The Ethel M Chocolate Factory by the numbers.

Walk Thru Our Free & Self-Guided Factory Viewing Aisle

See How & Where We Make Our Chocolate

Free & Open to the Public
To celebrate the 40th Anniversary of Ethel M Chocolates, the self-guided viewing aisle and the chocolate shoppe have been completely remodeled. The redesigned self-guided tours are free and open to the public.

*Please note: From April 5-April 18, our store and factory touring aisle will be open but the kitchen will not be making any chocolate due to a maintenance project.

When you visit the Ethel M Chocolate Factory in Henderson, Nevada, make sure to walk through our exclusive free & self-guided viewing aisle, where you might just catch chocolatiers and machines creating the Ethel M Chocolates that you know and love!

From the viewing aisle, if you time it right, you'll get a peek inside Ethel's kitchen where we make pecan brittle by hand every day, as well as prepare our signature small batch fillings like satin crèmes, caramels, and peanut butter, just to name a few. And while we would love to share it all with you, some things are best kept secret. 

Also, to ensure that we always deliver on our promise of high quality, artificial preservative-free chocolates, our schedule in the Factory varies. So from time to time, the factory may not be bustling with chocolatiers during your visit. Sorry. But hey, at least you know when you are enjoying our chocolates, you are enjoying them fresh!


Visit the Cactus Garden

Visit the Cactus Garden

The largest Cactus Garden in the Southwest United States. Over 3 acres of botanical cactus.

Ethel M Tasting Room

Take a Chocolate Tasting Class

Visit Ethel M Chocolates' Henderson Factory Store for a chocolate tasting class experience with our chocolatiers

Join Ethel M for a Chocolate Tasting

Self Guided Viewing Aisle

Take a peek inside our chocolate factory and see how we make chocolate daily.


Ethel M Store Chocolate Wall

Photo Gallery

Share your Ethel M photos with #ethelm via social media.

Join Ethel M for a Chocolate Tasting

Email News and Discounts

Receive the latest updates on Ethel M new products, discounts and more.

Ethel M Chocolate Liqueurs

Chocolate Assortments

Send a premium chocolate gift assortment for birthdays, anniversaries, or just to say thank you.